There is a cool free JavaScript out there that links automatically to Scripture references in any web page. POC Blog is getting Scripturized - directly linking to the ESV
You can get Scripturizer from Scott Yang's Blog.
Many thanks to Scott for this awesome tool!
See this sample - 2 Corinthians 4:16-18.
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POC Blog
The random technotheolosophical blogging of Reid S. Monaghan